You’ve heard about the Adsense craze and decided that you are going to get your share of Adsense cash cow! You submit it to every search engine and directory that you can think of, dreaming of thousands of surfers coming in from every engine on the planet.

Then you sit back and wait. And wait. And wait some more. Checking your stats daily hoping to see the rush of traffic pouring in.

The days of the above business plan working are long over. It might have worked in 1996, but today you’re going to have to do a lot more to promote your new website. There are still free traffic sources out there, but they want something in return to link to your new site. Content.

The concept of article marketing here is simple. You write an article that’s relevant to your sites topic, inserting a link or two within the article or the articles footer, linking back to your website. Then you submit it to article directories. They in turn publish your article, giving you a RELEVANT link back to your site and possibly sending you some of their traffic.

Many of the article directories out there have a lot of good traffic to share. So the links these article directories can give you are crucial to the weight of your website in the long run because Google for one looks for links from sites with similar content

But the article directories are just the first stop for your article. Almost all of the article directories encourage other webmasters to republish your content on their own sites with similar topics. This snowball effect is exactly what we are looking for with each article we write.

To really build your site’s traffic and page rank you are going to need thousands, if not ten’s of thousands of inbound links.One or two articles is not going to do this for you.Article Directotry owners will  tell you that there are many article marketers out there submitting as many as ten articles a day in an effort to promote their websites. .

{You don’t have to be an ex journalism major to write a short article to promote your website. Heck, you don’t even need to be a high school graduate to write a short article to promote your website}. If you can’t read and write then you probably don’t need to be the owner of a website.

It’s very simple. Hopefully when you built or purchased your website you picked a topic that you’re at least interested in. If you’re website’s topic is something you know nothing about, do some research! Write an article sharing what you learned with other readers. You can start as simply as “I didn’t know this, and you may not either….”

The bottom line is this. If you want to promote your new website without spending thousands of dollars, you must integrate article writing into your promotion plan. Without it, your road to success is going to be a lot more bumpy.

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