If you are a direct marketer for a company like The Happy Gardener, 7 Peaks Publishing Social Media Training Course can help you generate more sales and grow your business!

Web 2.0 websites like FaceBook, Twitter, and YouTube, are tailor-made for growing your Network Marketing or Direct Selling business. These entities are really all about developing relationships and sharing stuff about your life. They are forums for warm, conversational interacting. Coincidentally, MLM/Direct Selling businesses are most efficiently grown by starting with developing connections; by “sharing”, not always promoting your company; and by engaging in conversation instead of giving presentations.

So, the two truly are well-matched. The trick is to use Social Media effectively. If used efficiently, it can help your company immensely. If used ineffectively, it could at best be ineffective, and at worst, be a turnoff and harm your company. Below are 3 tips to get you started in the right direction:

1. When using Social Media, act as if you were having a party. Social Media is going to be a friendly, light environment, so it’s best to approach it that way. If you’re always serious and promote too much, it can really turn potential customers away. Remember, people WANT to be in these communities. They are ALREADY it it and mostly for the fun aspects. So, it is imperative to follow this pattern when discussing your business. Learn much, much more about using social media to your advantage through our Social Media Marketing Training.

2. Get people to know, like, and be interested you. There are an innumerable amount of methods to accomplish this, and some are easy and not hard to understand. For example, use the right kind of photo. Statistics have proven that a warm and inviting smile gets 63% more people to follow you on Twitter. Compliment people, send them relevant information, show your caring and concern for their circumstances. In other words, say all the things that I would hope come as natural to you and that are natural behavior in Social Media.

3. Engage people in a conversational manner, do not just present your product. Social Media is a great environment to develop relationships – both to develop new ones and deepen connections already there. Flow naturally as much as possible, not forced, when making posts. “Natural” meaning conversational. Natural is sharing stuff about your life. Forced is too much promotion. Forced is presentation, rather than sharing. For example, if you naturally share information concerning your lifestyle – recent fun business trips you have taken (photos included), good health you’ve gotten from your company’s products, perfect solutions to people’s health issues, photos of your lifestyle, a post that shows them to see that you have time freedom – people would most likely begin to ASK you what type of business you are in. And voila, you are now in a conversation, not a presentation, about your business!

For more information concerning Social Media Marketing Training, visit the 7 Peaks Publishing website.